You're curious about Webull's user base, and you've come to the right place! It's a fantastic question, especially as more people are diving into the world of online investing. Let's break down everything you need to know about how many people are using Webull and why it's become such a popular platform.
Understanding Webull's Global Reach and User Growth
Webull has rapidly grown into a significant player in the online brokerage space, attracting millions of users worldwide with its commission-free trading model and advanced analytical tools. While exact real-time numbers can fluctuate, we can provide a very clear picture based on recent official reports and statements.
Step 1: Let's Start with the Most Important Question: How Many Webull Users Are There?
Alright, let's get straight to it! If you're wondering about the sheer scale of Webull's reach, the most recent official reports from Webull itself indicate that Webull serves more than 24 million registered users globally.
This is a significant figure, showcasing its widespread adoption across various international markets. It's important to distinguish between "registered users" and "funded accounts." While 24 million users have signed up and registered on the platform, the number of users who have funded their accounts and are actively trading is also substantial. As of Q1 2025, Webull reported 4.7 million funded accounts, a 10% year-over-year growth. This indicates a strong and active user base engaging with the platform.
Step 2: A Deep Dive into Webull's User Base Evolution
Webull's growth has been nothing short of impressive. Launched in the U.S. in 2018, it quickly gained traction and expanded its footprint globally.
Sub-heading: Early Traction and Rapid Expansion
Initial Growth (2018-2020): After its U.S. launch, Webull focused on attracting younger, tech-savvy investors with its user-friendly mobile app and zero-commission trading on stocks, ETFs, and options. By August 2020, the platform had already surpassed 11 million registered users. The "GameStop short squeeze" event in early 2021 also significantly boosted its user acquisition, with the Webull app seeing a massive surge in downloads.
Global Footprint: Webull's strategy has been distinctly global. It has expanded rapidly into key markets across Asia Pacific (APAC), Europe, and Latin America. This includes countries like Hong Kong, Singapore, Australia, Japan, Indonesia, the UK, Canada, Brazil, Thailand, and Malaysia. This international expansion is a major driver of its increasing user count.
Sub-heading: Current Momentum and Future Projections
Consistent Growth: Webull has consistently reported strong year-over-year growth in both registered users and funded accounts. The 17% year-over-year increase in registered users to 24.1 million and 10% increase in funded accounts to 4.7 million in Q1 2025 demonstrates sustained momentum.
Customer Assets: Along with user growth, Webull has seen a significant increase in customer assets. As of Q1 2025, customer assets totaled $12.6 billion, a 45% year-over-year increase, driven by strong net deposits. This indicates not just more users, but users entrusting larger sums of money to the platform.
Step 3: Who Are Webull Users? Unpacking Demographics and Trading Behavior
Understanding the "who" behind the numbers provides valuable insights into Webull's success.
Sub-heading: Target Audience and Appeal
More Sophisticated Retail Investors: While often compared to Robinhood, Webull generally appeals to a slightly more experienced retail investor. Webull's CEO, Anthony Denier, has often highlighted that Webull's user base tends to attract investors looking for more advanced trading capabilities and in-depth market data.
Feature-Rich Platform: Webull offers a suite of professional-grade trading tools, including advanced charting, technical indicators, Level 2 market data, and paper trading (simulated trading). These features are particularly attractive to active traders and those who want to conduct their own research.
Global Accessibility: Its expansion into numerous international markets means its user base is incredibly diverse, encompassing investors from various economic backgrounds and regions, all seeking access to global financial markets.
Sub-heading: Engagement and Activity
High Retention Rates: Webull boasts impressive quarterly retention rates, consistently above 97% throughout the past year. This signifies that users who join the platform tend to stick around, indicating satisfaction with the service.
Robust Trading Volume: The platform sees substantial trading activity. In 2023, Webull's equity notional volumes for U.S. stock trades reached approximately $370 billion, and options contracts traded hit 430 million. In Q1 2025 alone, equity notional volume increased 15% year-over-year to $128 billion, and options contracts volume rose 8% to 121 million contracts. This data underscores the active engagement of its user base.
Step 4: Factors Contributing to Webull's User Growth
Several key elements have fueled Webull's impressive user acquisition.
Sub-heading: Competitive Advantages
Commission-Free Trading: Like many modern brokerages, Webull offers $0 commission on U.S. stock, ETF, and options trades, a major draw for cost-conscious investors.
Advanced Tools and Data: The platform differentiates itself by providing free access to tools and data that are often premium features on other platforms. This includes Nasdaq TotalView Level 2 market data, which provides greater transparency into market depth.
Extended Trading Hours: Webull offers extended trading hours, allowing users to trade before and after standard market hours. This flexibility is highly valued by active traders and those in different time zones.
Fractional Shares: The availability of fractional shares makes investing in high-priced stocks accessible to investors with smaller capital, lowering the barrier to entry.
Educational Resources: Webull provides various educational resources to help users understand market dynamics and investment strategies, catering to both beginners and more experienced traders.
Sub-heading: Strategic Initiatives
Product Innovation: Webull consistently introduces new features and products. For example, in February 2025, they partnered with Kalshi to offer binary event contracts, and in March 2025, they launched Webull Premium, a subscription service for an elevated investing experience.
Partnerships: Strategic partnerships, such as the one with BlackRock to offer model portfolios on Webull Advisors, enhance the platform's offerings and appeal to a broader audience.
Marketing and Referrals: Webull actively engages in marketing campaigns and referral programs, which often include enticing incentives like free stocks for new users or successful referrals.
Step 5: Comparing Webull to the Competition: A Snapshot
While the focus here is Webull, it's helpful to see where it stands in the broader landscape, particularly against a close competitor like Robinhood.
Sub-heading: Webull vs. Robinhood User Count
Robinhood's Lead: Historically, Robinhood has maintained a larger overall user base, particularly in the U.S. As of recent reports, Robinhood had approximately 10.8 million monthly active users in 2023.
Differentiation in User Profile: As mentioned, Webull tends to attract a more "active" and "advanced" trader compared to Robinhood's broader appeal to beginner investors. Webull's robust charting and analytical tools cater to those who want to delve deeper into market analysis.
Global Reach vs. U.S. Focus: Webull's significant global expansion gives it a broader geographical reach in terms of registered users, whereas Robinhood's primary focus has been the U.S. market.
Conclusion
Webull has firmly established itself as a formidable force in the online brokerage industry. With over 24 million registered users globally and a rapidly expanding base of funded accounts (4.7 million as of Q1 2025), it continues to attract investors seeking a sophisticated yet accessible platform for trading stocks, ETFs, and options. Its commitment to commission-free trading, advanced tools, and international expansion positions it for continued growth in the competitive financial market landscape.
10 Related FAQ Questions
How to create a Webull account?
To create a Webull account, download the Webull app or visit their website, click "Sign Up," and follow the on-screen instructions to provide your personal information, link your bank account, and complete the application.
How to deposit funds into Webull?
You can deposit funds into Webull via ACH transfer (electronic bank transfer), wire transfer, or by transferring an existing brokerage account to Webull. ACH transfers are usually free and take a few business days.
How to trade stocks on Webull?
After funding your account, search for the stock you want to trade using the search bar, then click "Trade," select "Buy" or "Sell," choose your order type (market, limit, stop-limit, etc.), enter the quantity, and confirm your order.
How to access Level 2 market data on Webull?
Webull provides free Nasdaq TotalView Level 2 market data to all users. You can access it by going to the stock's quote page and looking for the "Level 2" or "Quotes" section.
How to use Webull's paper trading feature?
Webull offers a paper trading simulator. To use it, navigate to the "Paper Trading" section within the app, where you can practice trading with virtual money without any real financial risk.
How to enable extended trading hours on Webull?
When placing an order on Webull, you'll typically see an option to enable "Extended Hours" or "After-Hours" trading. Select this option before confirming your trade to participate in pre-market and after-hours sessions.
How to transfer an existing brokerage account to Webull?
To transfer an existing brokerage account, initiate an ACATS (Automated Customer Account Transfer Service) transfer directly from the Webull app or website, providing details of your current brokerage account. This process usually takes 5-10 business days.
How to set up alerts on Webull?
You can set up price alerts, news alerts, and more on Webull. Go to the security's detail page, find the "Alerts" section, and customize the conditions for which you want to be notified.
How to contact Webull customer support?
Webull offers customer support via phone, email, and an in-app help center. Their phone support is typically available during market hours, while email and in-app support are often 24/7.
How to understand Webull's commission and fee structure?
Webull offers $0 commission for U.S. stock, ETF, and options trades. However, regulatory fees (like SEC and FINRA fees) still apply. They also offer a premium subscription ("Webull Premium") for additional features. It's always best to review their detailed fee schedule on their website for specific charges like wire transfer fees or outgoing account transfer fees.
