So You Have a Billion Dollar Idea (For Hulu): How to Pitch Without Faceplanting
Let's face it, you're practically a walking content machine. Your brain is overflowing with ideas for the next binge-worthy show. You see The Handmaid's Tale and think, "I can do dystopian nightmares, but funnier!" You devour Only Murders in the Building and mutter, "Amateurs. My murder mystery involves a competitive knitting circle and a rogue llama."
But here's the thing: getting that golden Hulu deal takes more than just a killer concept bouncing around your skull. Fear not, fellow idea factory! Here's your hilarious (and hopefully helpful) guide to pitching your masterpiece to Hulu.
Step 1: Know Your Audience (Because They Might Not Know You)
Imagine this: You barge into a room full of stressed-out executives, all fueled by cold brew and questionable life choices. You announce, "My show is about a sentient toaster who solves crimes!" Silence. Crickets. Maybe a tumbleweed rolls by.
Why the awkward silence? You haven't shown them why this quirky concept belongs on Hulu. Do your research! Is Hulu known for gritty dramas or heartwarming comedies? Is there a gap in their content you can fill?
Think of it like dating: You wouldn't show up to a first date in a bathrobe and flip-flops, would you? (Unless you're going for a very specific vibe, no judgment).
Step 2: Craft Your Pitch Like a Stand-Up Routine (But Less Sweaty)
Here's the golden rule: Your pitch should be engaging, concise, and hilarious (optional, but highly recommended). Hook them in the first 30 seconds with a killer one-liner that encapsulates your show's essence.
For example: "Imagine 'The Bachelor' meets 'Lord of the Flies' on a deserted island with a bunch of social media influencers who can't survive without Wi-Fi."
Now, sprinkle in some humor. A well-placed joke shows your personality and keeps the mood light. Remember, these execs sift through pitches all day. Make them laugh, and you're halfway there.
Most importantly, be passionate! This is your baby, your magnum opus. Your enthusiasm is contagious.
Step 3: Look the Part (Even If Your Idea Involves Talking Pigeons)
This doesn't mean you need to rent a tuxedo (unless your pitch involves a time-traveling butler). Dress professionally, but with a touch of your show's personality. Are you pitching a dark thriller? Maybe a sleek black outfit with a single pop of color. A quirky sitcom? Opt for something fun and playful.
Remember, you're a walking advertisement for your show. Your appearance should subtly reflect the tone and world you've created.
Step 4: Be Prepared to Answer the Tough Questions (But Mostly Just Hope They Ask About the Talking Pigeons)
The execs might throw some curveballs. Be ready to answer questions about your target audience, budget, and potential marketing strategies.
But here's the secret: They might be most interested in the weird, wonderful details that make your idea unique. So, embrace the talking pigeons! Explain their motivations, their backstories, their favorite snacks (birdseed, obviously). Lean into the quirky and unexpected.
Remember: These execs are looking for originality. Don't be afraid to let your freak flag fly (figuratively, of course. Unless your show involves a literal freak flag).
Step 5: Follow Up (But Not Like a Stalker)
A polite email after your pitch is a great way to stay top of mind. Thank them for their time and reiterate your enthusiasm. But don't bombard them with daily follow-ups. Patience is a virtue, my friend.
So there you have it! With a little preparation, humor, and maybe a talking pigeon or two, you're well on your way to pitching your idea to Hulu. Now go forth and conquer the streaming world (and maybe send us some free merch when your show becomes a global phenomenon).
