How To Sell Stock On Etrade

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Selling stocks can feel like a big step, whether you're taking profits, rebalancing your portfolio, or simply needing cash. If you're an ETRADE user, you've got a powerful platform at your fingertips. This comprehensive guide will walk you through every step of selling stock on ETRADE, ensuring you feel confident and in control.

Your Guide to Selling Stock on E*TRADE: A Step-by-Step Walkthrough

Before we dive into the specifics, let's establish a common understanding. Selling stock on E*TRADE involves a few key decisions and actions. The platform is designed to be user-friendly, but understanding the options available can make a significant difference in your trading experience and potential outcomes.

How To Sell Stock On Etrade
How To Sell Stock On Etrade

Step 1: Are You Ready to Sell? The Crucial Pre-Trade Considerations

Alright, so you're thinking about hitting that "Sell" button. But wait! Before you do, let's make sure you've thought through some important aspects. This isn't just about clicking; it's about making an informed decision.

Sub-heading: Why Are You Selling? Defining Your Objective

Why exactly are you looking to sell this particular stock? Is it:

  • To lock in profits? Perhaps the stock has performed exceptionally well, and you want to realize those gains.

  • To cut losses? Sometimes, it's about limiting potential further downsides if a stock isn't performing as expected.

  • To rebalance your portfolio? You might be adjusting your asset allocation to maintain your desired risk level.

  • To free up cash? Maybe you need funds for another investment, an emergency, or a personal expense.

Understanding your motivation will help you choose the right order type and strategy. For instance, if you're desperate for cash, a market order might be suitable, but if you're trying to maximize profit, a limit order could be better.

Sub-heading: Research and Market Conditions

Have you checked the latest news and market conditions related to this stock and the broader market?

  • Company-Specific News: Has there been any recent news, earnings reports, or analyst upgrades/downgrades that might impact the stock's price?

  • Sector Performance: How is the overall sector performing? A downturn in the sector might indicate a good time to exit, or it could be a temporary dip.

  • Broader Market Trends: Is the overall market trending up or down? A bearish market might mean you get a lower price than desired, while a bullish one could offer opportunities for better execution.

E*TRADE provides a wealth of research tools within its platform, including market news, analyst reports, and charting capabilities. Utilize these resources to make a well-informed decision.

Sub-heading: Tax Implications

This is a critical consideration. Selling stock can trigger capital gains or losses, which have tax implications.

  • Short-Term vs. Long-Term Capital Gains: Did you hold the stock for less than a year (short-term) or more than a year (long-term)? The tax rates for each can be significantly different.

  • Cost Basis: Do you know your cost basis for the shares you intend to sell? This is crucial for calculating your profit or loss.

  • Tax Loss Harvesting: If you have capital losses, they can sometimes be used to offset capital gains or even a limited amount of ordinary income. Consider consulting a tax professional if you have significant gains or losses, or complex tax situations. E*TRADE does provide tax documents, but they don't offer tax advice.

Step 2: Accessing Your E*TRADE Account and Navigating to Trading

Now that you've done your homework, it's time to log in and prepare for the trade.

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Sub-heading: Logging In Securely

  1. Open your browser and go to the official E*TRADE website (us.etrade.com).

  2. Locate the "Log On" or "Sign In" button, typically in the top right corner.

  3. Enter your User ID and Password. Make sure you're on a secure connection (look for "https://" in the URL).

  4. If you have two-factor authentication enabled (which you absolutely should for security), complete the verification step.

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Sub-heading: Finding the "Trade" Section

Once logged in, you'll land on your E*TRADE dashboard or portfolio summary.

  1. Look for a prominent "Trade" or "Trading" tab or menu option. This is usually located in the main navigation bar.

  2. Click on it. This will typically take you to the order entry screen or a trading dashboard.

Step 3: Selecting the Stock to Sell and Initiating the Sell Order

This is where you specify what you want to sell.

Sub-heading: Identifying the Stock

  1. On the trading screen, you'll usually see an option to "Select Account" if you have multiple accounts with E*TRADE. Choose the account where the stock you want to sell is held.

  2. You'll then need to enter the stock symbol (ticker) of the company you wish to sell. For example, if you own Apple stock, you'd type in "AAPL."

  3. As you type, E*TRADE's system often provides suggestions. Once you've entered the symbol, the platform will typically display relevant information about that stock, including its current price, your holdings, and available shares for sale.

Sub-heading: Choosing "Sell"

  1. Next to the stock symbol input, you'll see options like "Buy," "Sell," "Options," etc.

  2. Click on the "Sell" button. This will configure the order ticket for a sell transaction.

Step 4: Understanding and Choosing Your Order Type

This is perhaps the most crucial step in controlling how your sell order is executed. E*TRADE offers various order types, each with its own advantages and disadvantages.

Sub-heading: Order Type Explained

  • Market Order:

    • What it is: A market order tells E*TRADE to sell your shares immediately at the best available price in the market.

    • When to use it: Use this when you want to execute the trade as quickly as possible and are less concerned about getting an exact price. This is common for highly liquid stocks where price fluctuations are minimal over short periods.

    • Key consideration: While typically filled quickly, the actual execution price might be slightly different from the last quoted price, especially in volatile markets or for thinly traded stocks. You don't control the price, only the immediacy.

    • Italic: Think of it as yelling "Sell now!" to the market.

  • Limit Order:

    • What it is: A limit order allows you to specify the minimum price at which you are willing to sell your shares. Your order will only execute if the stock's price reaches or exceeds your specified limit price.

    • When to use it: Use this when you want to control the selling price and are willing to wait for the market to reach your desired level. This is ideal if you have a specific profit target or want to avoid selling below a certain point.

    • Key consideration: There's no guarantee your order will be filled. If the stock never reaches your limit price, your order will remain open until it expires or you cancel it.

    • Italic: This is like saying, "Sell only if I can get at least X amount."

  • Stop Order (Stop-Loss Order):

    • What it is: A stop order becomes a market order once the stock's price reaches or falls below a specified "stop price."

    • When to use it: Primarily used to limit potential losses on a position. If you own a stock at $50 and set a stop price at $45, if the stock drops to $45 or below, your stop order will trigger a market order to sell.

    • Key consideration: Like a market order, the execution price might be below your stop price in fast-moving markets (this is known as "slippage"). It doesn't guarantee a specific selling price, only that a sell order will be initiated.

    • Italic: It's your safety net against significant drops.

  • Stop-Limit Order:

    • What it is: A combination of a stop order and a limit order. When the stock's price reaches your "stop price," it triggers a limit order at your specified "limit price."

    • When to use it: Use this when you want to limit losses but also want some control over the minimum selling price.

    • Key consideration: This order type carries the risk of not being filled at all. If the stock price drops through your stop price and continues to fall below your limit price too quickly, your limit order may not execute.

    • Italic: A more cautious safety net, but with a potential trade-off.

Sub-heading: Choosing a "Time in Force"

For limit, stop, and stop-limit orders, you'll typically need to choose a "Time in Force," which dictates how long your order remains active:

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  • Day: The order will remain active only until the end of the current trading day. If not filled, it expires.

  • Good-Til-Cancelled (GTC): The order remains active until it's filled or you manually cancel it. E*TRADE typically has a limit (e.g., 60 days) after which GTC orders automatically expire.

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  • Other options like "Immediate or Cancel" (IOC) or "Fill or Kill" (FOK) are also available for specific trading scenarios.

Step 5: Entering Quantity and Price (If Applicable)

Once you've chosen your order type, you'll need to input the specifics.

Sub-heading: Quantity of Shares

  1. Enter the number of shares you wish to sell. You can typically sell all shares, a portion of your holdings, or a specific number.

  2. E*TRADE often displays how many shares you currently own, which is helpful for verification.

Sub-heading: Setting the Price (For Limit, Stop, and Stop-Limit Orders)

  • Limit Order: Enter the specific limit price you want to sell at or above.

  • Stop Order: Enter the specific stop price that will trigger the market sell order.

  • Stop-Limit Order: Enter both the stop price (trigger) and the limit price (minimum selling price).

Step 6: Reviewing and Confirming Your Order

This step is absolutely crucial to prevent errors.

Sub-heading: Double-Checking Details

  1. E*TRADE will present you with an "Order Review" screen. Read every detail carefully:

    • Action: Should say "Sell."

    • Symbol: Is it the correct stock ticker?

    • Quantity: Is the number of shares correct?

    • Order Type: Is it the intended order type (Market, Limit, Stop, Stop-Limit)?

    • Price (if applicable): Are your limit or stop prices accurate?

    • Time in Force: Is the duration correct?

    • Estimated Commission/Fees: E*TRADE generally offers $0 commission for online US-listed stock trades, but be aware of any potential regulatory or exchange fees that might apply.

Sub-heading: Submitting the Order

  1. If everything looks correct, click the "Place Order" or "Submit Order" button.

  2. You may receive a confirmation message.

Step 7: Monitoring Your Order and Trade Confirmation

After placing your order, it's not quite "set it and forget it," especially for non-market orders.

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Sub-heading: Tracking Order Status

  1. Navigate to the "Order Status" or "Activity" section of your E*TRADE account.

  2. Here, you can see if your order is pending, partially filled, filled, or canceled.

  3. For limit, stop, or stop-limit orders, you might see them as "Open" or "Working" until the conditions are met.

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Sub-heading: Receiving Trade Confirmation

  1. Once your order is fully filled, you'll receive a trade confirmation. This typically arrives via email or as a message in your E*TRADE message center.

  2. The confirmation will detail the actual execution price, the number of shares sold, the total proceeds, and any applicable fees.

  3. Keep these confirmations for your records, especially for tax purposes.

Sub-heading: Settlement Period

Remember, a stock trade isn't instantly settled. The standard settlement period for most stock trades in the US is T+1, meaning the trade settles one business day after the trade date. The proceeds from your sale will typically become available for withdrawal or reinvestment after this settlement period.


Congratulations! You've successfully navigated selling stock on E*TRADE.

Remember, consistent monitoring of your investments and understanding the tools available to you are key to successful trading.


Frequently Asked Questions

10 Related FAQ Questions

Here are 10 frequently asked questions about selling stock on E*TRADE, with quick answers:

How to Check the Status of My Sell Order on E*TRADE?

You can check the status of your sell order by navigating to the "Order Status" or "Activity" section within your E*TRADE account, usually found in the main menu or dashboard.

How to Cancel a Sell Order on E*TRADE?

To cancel a pending or working sell order, go to the "Order Status" section, find the specific order, and look for a "Cancel" button or link next to it. Be aware that market orders often execute too quickly to be canceled.

How to See My Capital Gains/Losses on E*TRADE?

E*TRADE provides tax reporting documents and tools to help you track your capital gains and losses. You can typically find this information in the "Accounts" or "Tax Center" sections of your account.

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How to Withdraw Funds After Selling Stock on E*TRADE?

Once your stock sale has settled (typically T+1 business day), the cash proceeds will be available in your E*TRADE account. You can then initiate a withdrawal via electronic transfer (ACH), wire transfer, or by requesting a check through the "Transfer" or "Cash Management" section.

How to Sell Specific Tax Lots on E*TRADE?

When selling shares, E*TRADE usually allows you to specify which "tax lot" (i.e., shares bought at a specific time and price) you want to sell. This is important for tax planning. Look for an option like "Tax Lot Selection" on the order entry screen or in your portfolio settings.

How to Sell Stocks that are Trading Over-the-Counter (OTC) on E*TRADE?

E*TRADE does allow trading of OTC equity securities, but they may be subject to different rules and potential delays. The process is generally similar to selling listed stocks, but be aware of the lower liquidity and higher volatility often associated with OTC markets.

How to Avoid a Wash Sale When Selling and Rebuying Stock on E*TRADE?

A wash sale occurs if you sell a security at a loss and then repurchase a substantially identical security within 30 days before or after the sale date. To avoid a wash sale (which can disallow your loss for tax purposes), ensure you do not buy back the same or a substantially identical stock within that 61-day window (30 days before, the sale date, and 30 days after).

How to Sell Fractional Shares on E*TRADE?

E*TRADE may offer the ability to buy and sell fractional shares for certain investments. If you hold fractional shares, the platform will generally allow you to sell them along with whole shares. The process for selling fractional shares is usually integrated into the standard sell order process.

How to Get Help from E*TRADE Customer Service if My Order Isn't Working?

If you encounter issues with placing or managing your sell order, E*TRADE provides customer service support via phone, live chat, or secure message within your account. You can find their contact information in the "Contact Us" section of their website.

How to Practice Selling Stock on E*TRADE Before Trading Real Money?

While ETRADE doesn't widely advertise a specific "paper trading" or "simulator" for their standard platform, advanced traders using Power ETRADE may have access to tools like Paper Trading. For beginners, carefully reviewing the order entry screen and understanding each field before placing a live trade is the best approach.

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