How Many People Own American Express Card

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How Many People Own an American Express Card? Unveiling the World of Amex

Have you ever wondered about the exclusive world of American Express? Perhaps you've seen their iconic Centurion card, or maybe you've heard whispers of the prestigious benefits that come with an Amex card. If you're curious about just how many people are part of this network, you've come to the right place!

While American Express cultivates an image of exclusivity, the reality is that their cards are held by millions worldwide. Let's delve into the numbers and understand the global reach of this financial giant.

Step 1: Engaging with the Amex Mystique – Are You Among Them?

Before we dive into the hard figures, let's consider the perception. When you think of an American Express card, what comes to mind? Is it luxury travel, premium rewards, or unparalleled customer service? Many associate Amex with a certain financial standing and lifestyle. But how many people actually get to experience that?

Think about your own wallet. Do you carry an Amex? If not, have you ever considered applying for one? The allure is undeniable, and it’s this strong brand identity that has helped American Express carve out its unique niche in the competitive payments landscape.

How Many People Own American Express Card
How Many People Own American Express Card

Step 2: Unveiling the Global Numbers – A Snapshot of Amex's Reach

So, how many people actually own an American Express card? As of December 31, 2023, a staggering 141.2 million American Express cards were in force worldwide.

This number encompasses a variety of card types, from their well-known charge cards (like the Green, Gold, and Platinum cards) to their various credit cards and co-branded offerings. It's important to note that this figure represents cards in force, meaning active cards held by individuals and businesses.

Sub-heading: Proprietary vs. Third-Party Issued Cards

It's also worth distinguishing between American Express's proprietary cards and those issued by third-party institutions that operate on the Amex network.

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  • As of December 31, 2024, American Express had 83.6 million proprietary cards in force worldwide. These are the cards directly issued by American Express.

  • Additionally, 62.8 million active American Express cards were issued by third-party institutions as of the same date. This demonstrates Amex's strategy of expanding its reach through partnerships, allowing other banks to issue cards that benefit from the Amex network.

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Step 3: Understanding Amex's Position in the Global Market

While 141.2 million cards is a significant number, it's also helpful to put it into perspective within the broader payment card industry. American Express is a major player, but it's not the largest in terms of card volume.

  • Amex is the fourth-largest card network globally based on purchase volume, trailing behind giants like China UnionPay, Visa, and Mastercard.

  • In terms of worldwide market share by transaction volume, American Express held approximately 9% in 2023.

Sub-heading: American Express Acceptance and Spend Habits

One of the defining characteristics of American Express is its merchant acceptance. While it's widely accepted in the U.S. (at approximately 99% of U.S. merchants that accept credit cards), its acceptance can be comparatively less in some parts of Europe and Asia.

However, Amex cardmembers are known for their higher average spending. In 2023, the average annual spend per Amex card member was a notable US$24,059. This higher spend per transaction is a key aspect of American Express's business model and appeal to merchants.

Step 4: The Growth Trajectory of American Express Cardholders

American Express has been consistently growing its cardholder base. In recent years, they've seen significant increases, particularly by attracting younger demographics.

  • American Express acquired a record 13 million new proprietary cards in 2024. This demonstrates strong demand for their products.

  • Notably, in 2023, Millennial and Gen Z consumers accounted for more than 60% of new Consumer account acquisitions globally and a remarkable 75% of Consumer Platinum and Consumer Gold account acquisitions in the U.S. This indicates a successful strategy in appealing to a new generation of spenders.

Sub-heading: The Appeal of Premium Products

A significant portion of Amex's growth and revenue comes from its fee-based premium products. More than 70% of the new accounts acquired in 2023 were on fee-based products, which provide a steady stream of subscription-like revenues in addition to spending and lending revenues. This highlights the popularity of cards like the Platinum and Gold cards, which offer extensive benefits that justify their annual fees for many cardmembers.

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Step 5: Demographics and Financial Insights of Amex Cardholders

While specific breakdowns for all 141.2 million cardholders are not publicly detailed, general credit card statistics and Amex's own reporting provide some insights into their customer base.

  • American Express often targets and attracts high-spending individuals and businesses due to its premium positioning and associated benefits.

  • Their emphasis on benefits like travel, dining, and exclusive experiences naturally draws a clientele with higher disposable income and specific lifestyle preferences.

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  • The strong acquisition of Millennial and Gen Z cardholders suggests that younger, financially savvy individuals are increasingly drawn to Amex's value propositions.

Conclusion: A Prestigious and Growing Network

In summary, while American Express may not boast the sheer volume of cards held by Visa or Mastercard, it commands a significant and valuable share of the global payments market. With over 141 million cards in force worldwide, Amex continues to grow its user base, attract new demographics, and maintain its reputation for catering to a more premium segment of consumers and businesses. The numbers clearly show that the "exclusive" world of American Express is, in fact, a thriving and expanding global community.


Frequently Asked Questions

FAQs: Your Questions About American Express Card Ownership Answered

How to calculate the number of American Express cardholders?

The number of American Express cardholders is reported by American Express in their financial statements and annual reports. As of December 31, 2023, there were 141.2 million Amex cards in force worldwide.

How to distinguish between proprietary and third-party Amex cards?

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Proprietary cards are directly issued by American Express, while third-party cards are issued by other financial institutions that operate on the American Express network. Amex's reports typically separate these figures, with 83.6 million proprietary cards and 62.8 million third-party issued cards as of December 31, 2024.

How to understand American Express's market share in payments?

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American Express holds about 9% of the worldwide market share by transaction volume, placing it fourth globally behind China UnionPay, Visa, and Mastercard.

How to explain the average spending of an American Express cardholder?

American Express cardholders are known for higher spending. In 2023, the average annual spend per card member was US$24,059, significantly higher than many other card networks.

How to account for the growth in American Express cardholders?

American Express has seen growth through strong new card acquisitions, particularly among younger demographics like Millennials and Gen Z, who accounted for over 60% of new consumer accounts globally in 2023.

How to find out American Express's merchant acceptance rates?

In the U.S., American Express cards are accepted at approximately 99% of merchants that accept credit cards. Acceptance rates can vary internationally.

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How to compare American Express's cardholder numbers with Visa and Mastercard?

While Amex has over 141 million cards, Visa and Mastercard have significantly higher numbers of cards in force globally, with billions of cards on their respective networks.

How to identify the types of cards American Express offers?

American Express offers a range of products, including charge cards (Green, Gold, Platinum, Centurion), various credit cards, and co-branded cards with airlines, hotels, and other partners.

How to understand the profitability related to American Express card ownership?

A significant portion of American Express's revenue comes from annual fees on its premium products and the higher spending volume of its cardmembers, along with interest and interchange fees.

How to get an American Express card if interested?

You can apply for an American Express card directly through their website, which often allows you to check for pre-qualification without impacting your credit score. You can also explore co-branded cards offered by partner institutions.

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sec.govhttps://www.sec.gov
americanexpress.comhttps://about.americanexpress.com
cnbc.comhttps://www.cnbc.com
americanexpress.comhttps://investor.americanexpress.com
bbb.orghttps://www.bbb.org

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