How Does Kroger Stand on Diversity, Equity, and Inclusion (DEI)? A Comprehensive Guide
Hello there! Are you curious about how major companies are addressing Diversity, Equity, and Inclusion in today's world? You're in the right place! Kroger, one of America's largest grocery retailers, has made significant public commitments and implemented various initiatives regarding DEI. This post will walk you through their stance, programs, and ongoing efforts to foster a more inclusive environment for their associates, customers, and communities.
| How Does Kroger Stand On Dei |
Step 1: Understanding Kroger's Foundational Commitment to DEI
Kroger doesn't just view DEI as a separate program; they consider it an integral part of their core values. Their commitment to Diversity and Inclusion is listed alongside Honesty & Integrity, Safety, and Respect. This foundational belief guides their approach across all facets of their business.
Sub-heading: The "Framework for Action: Diversity, Equity & Inclusion"
Kroger officially launched its "Framework for Action: Diversity, Equity & Inclusion" plan in October 2020, following a period of deep listening to its associates and communities. This comprehensive plan outlines both immediate and long-term steps to accelerate and promote greater change within the company and the broader society. The plan is structured around five key focus areas:
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Creating a more inclusive culture
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Developing diverse talent
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Advancing diverse partnerships
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Advancing equitable communities
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Deeply listening and reporting progress
Step 2: Diving into Kroger's DEI Initiatives for Associates
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Kroger has implemented several concrete initiatives aimed at fostering a more inclusive workplace for its nearly half a million associates.
Sub-heading: Training and Development
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Unconscious Bias Training: Kroger has made a significant effort to provide unconscious bias training to every leader and comprehensive DEI training for every associate. This helps to raise awareness of biases and equip individuals with tools to create a more equitable environment.
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Inclusive Leader Program: Kroger collaborated with experts to develop "The Inclusive Leader: Maximizing the Mix," a customized learning program that promotes a mindset of inclusiveness throughout the organization. This program has reportedly been completed by thousands of leaders.
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Mentorship and Advocacy: The company has established two-way mentorship and advocacy programs connecting high-potential diverse talent with senior leaders, aiming to foster growth and advancement.
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Racial Awareness and Advocacy Training: Kroger has rolled out specific training on racial awareness and advocacy, along with micro DEI training modules for associates.
Sub-heading: Associate Resource Groups (ARGs) and Listening Platforms
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DEI Advisory Council: A DE&I Advisory Council, reporting directly to senior leadership, has been established to advance Kroger's long-term DEI commitments. This council includes associates from various divisions and partners with existing associate resource groups.
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Associate Resource Groups (ARGs): Kroger actively supports and encourages various ARGs representing diverse groups such as Black, Latinx, Asian, LGBTQ+, physically and intellectually disabled associates, veterans, women, and parents. These groups provide a sense of belonging and a platform for associates to share their experiences.
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Listening Sessions and Feedback Channels: Kroger is committed to providing platforms for associates to share their stories and feedback. This includes town halls, listening sessions (including specific sessions with Black associates), surveys, and internal communication channels like Yammer.
Step 3: Strengthening Diverse Partnerships
Kroger understands that DEI extends beyond its internal workforce and into its supply chain and marketing efforts.
Sub-heading: Supplier Diversity & Inclusion Program
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Commitment to Diverse Suppliers: Kroger has a robust Supplier Diversity & Inclusion Program, recognizing businesses owned, managed, and controlled by diverse individuals. They aim to increase spending with diverse suppliers from $3.4 billion to an ambitious $10 billion by 2030.
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Types of Diverse Classifications: Their program recognizes businesses classified as Ethnic-Minority, LGBTQ+, Persons with Disabilities, Veterans (Disabled and Service Disabled), and Women-owned.
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Support and Certification: Kroger actively works to connect diverse businesses with decision-makers within their enterprise, provides guidance, and recommends prospective diverse suppliers pursue certification with national organizations like Disability:IN, NGLCC, NMSDC, NVBDC, and WBENC.
Sub-heading: Marketing and Media Alignment
Kroger ensures that its media partners align with its values and that its marketing spend, partners, and strategy effectively reach diverse customers. This commitment reflects a desire to authentically represent and serve the diverse communities where they operate.
Step 4: Advancing Equitable Communities
Kroger's DEI commitment extends to the communities it serves, aiming to create broader positive impact.
Sub-heading: Community Engagement and Investment
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Racial Equity Fund: The Kroger Co. Foundation has established a multi-million dollar fund to support impactful approaches that advance racial equity with community partners.
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Voter Engagement: Kroger encourages associates to exercise their civic duty by voting and provides resources for voter registration and ballot applications. They also promote flexibility to allow associates time to vote.
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New Beginnings Program: Kroger renews and expands its "New Beginnings Program," which provides second chances for individuals to enter the workforce, demonstrating a commitment to broader social equity.
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HBCU/HSI Partnerships: They are actively working to improve diverse talent recruiting by partnering with Historically Black Colleges and Universities (HBCUs) and Hispanic-Serving Institutions (HSIs), among other community colleges.
Step 5: Measuring Progress and Reporting
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Transparency and accountability are crucial for any DEI initiative. Kroger is committed to deeply listening and reporting on its progress.
Sub-heading: Awards and Recognition
Kroger has received notable recognition for its DEI efforts, including:
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Newsweek's "America's Greatest Workplaces for Diversity" (2024)
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Mogul's "Best Workplace for Diverse Professionals" (ranked in the top 3 of 100 honorees)
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Top score on the Disability Equality Index, earning the distinction of "Best Places to Work for Disability Inclusion" for multiple consecutive years.
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Perfect score on the Human Rights Campaign Foundation's Corporate Equality Index for policies and practices supporting LGBTQ+ employees.
Sub-heading: Continuous Listening and Evaluation
Kroger emphasizes the importance of continuous feedback loops, using pulse surveys, associate listening sessions, and external stakeholder engagement to gauge progress and inform future actions. They regularly share updates on their DEI work and progress through internal and external hubs.
Conclusion: Kroger's Enduring Stance
In conclusion, Kroger appears to be firmly committed to its Diversity, Equity, and Inclusion initiatives. Rather than viewing DEI as a temporary trend or a mere "program," they have embedded it into their core values and have a comprehensive "Framework for Action" that outlines specific, measurable steps. Their consistent efforts in associate training, diverse partnerships, community engagement, and transparent reporting demonstrate a sustained dedication to creating a workplace and a world where everyone feels valued and belongs.
QuickTip: Skim first, then reread for depth.![]()
10 Related FAQ Questions
Here are 10 "How to" FAQ questions with quick answers about Kroger's DEI efforts:
How to find more details about Kroger's DEI policies? You can find comprehensive information on Kroger's official corporate website, specifically in their "About Us" or "Our Values" sections, and by searching for their "Framework for Action: Diversity, Equity & Inclusion" report.
How to become a diverse supplier for Kroger? Visit the "Supplier Diversity & Inclusion" section on Kroger's vendor/supplier website. You'll find information on eligibility, certification requirements, and how to begin the qualification process in their Supplier Hub.
How to join one of Kroger's Associate Resource Groups (ARGs)? If you are a Kroger associate, you can inquire with your HR department or internal communications channels about existing ARGs and how to become a member.
How to report a DEI concern at Kroger? Kroger encourages associates to share feedback through various channels, including their HR department, ethics hotline, or specific listening sessions and surveys designed for this purpose.
How to learn about Kroger's community investments in DEI? Look for press releases and reports on their corporate newsroom, particularly those related to the Kroger Co. Foundation and their "Zero Hunger | Zero Waste" initiatives, as these often include community partnerships with a DEI focus.
How to access Kroger's unconscious bias training? This training is typically provided internally to Kroger associates and leaders as part of their ongoing professional development. If you are an associate, your manager or HR can provide details.
How to understand Kroger's commitment to LGBTQ+ inclusion? Kroger's consistent perfect scores on the Human Rights Campaign Foundation's Corporate Equality Index and their recognition of LGBTQ+ owned businesses in their supplier diversity program demonstrate their commitment.
How to see Kroger's diversity data for its workforce? Kroger often releases this data in its annual reports, sustainability reports, or on specific DEI-focused sections of its corporate website. Websites like GlobalData also compile and analyze this information.
How to get involved in Kroger's efforts to support racial equity? Kroger partners with various community organizations to advance racial equity. You can look for news about their specific partnerships or inquire with their community relations department for opportunities.
How to stay updated on Kroger's ongoing DEI progress? Regularly check Kroger's investor relations news, their "About Us" section on their corporate website, and follow their official social media channels, as they often share updates on their DEI initiatives and achievements.