Demystifying Southwest Airlines' Costs: A Comprehensive Guide to Your Travel Budget
Ever wondered if flying Southwest is truly budget-friendly, or if those seemingly low fares hide a myriad of fees? You're not alone! Many travelers are curious about the true cost of a Southwest Airlines flight, especially with their unique operational model. While Southwest has historically been known for its customer-friendly policies like "bags fly free" and no change fees, recent adjustments mean it's more important than ever to understand their pricing structure. This lengthy guide will break down exactly how expensive Southwest Airlines can be, what factors influence ticket prices, and how you can strategically plan your trip to get the best value.
How Expensive Is Southwest Airlines |
Step 1: Understanding Southwest's Unique Fare Structure (and Recent Changes!)
First things first, let's dive into how Southwest categorizes its fares. Unlike many airlines with distinct classes like Economy, Business, and First, Southwest operates with a "no assigned seating" policy (you pick your seat when you board) and offers different "fare products" that come with varying levels of flexibility and perks.
Sub-heading: Fare Types Explained
Southwest primarily offers four fare types, each with its own set of benefits and, importantly, its own price point:
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Basic (formerly Wanna Get Away): This is typically the lowest-priced fare. It's non-refundable to your original form of payment, meaning if you cancel, you'll receive a flight credit that, for bookings made on or after May 28, 2025, expires in six months. It earns the fewest Rapid Rewards points per dollar spent (2x).
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Wanna Get Away Plus: A newer fare offering, this sits between Basic and Anytime. It earns more Rapid Rewards points (6x) and offers transferable flight credits that are good for 12 months if you cancel. It also includes free same-day standby and same-day confirmed flight changes.
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Anytime: As the name suggests, this fare offers more flexibility. It's refundable to your original form of payment if canceled at least 10 minutes before departure. It earns a significant number of Rapid Rewards points (10x) and comes with perks like automatic check-in 36 hours in advance (EarlyBird Check-In).
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Business Select: This is Southwest's highest-priced fare, designed for business travelers or those seeking maximum convenience. It offers the most Rapid Rewards points (14x), priority boarding (A1-A15), a complimentary premium drink, refundable tickets, and access to priority and express security lanes where available. It also used to include two free checked bags (more on this below).
Sub-heading: The "Bags Fly Free" Era is Evolving
Southwest Airlines has long been lauded for its "bags fly free" policy, allowing two checked bags per passenger at no extra charge. However, this has recently changed for certain fare types. For travel booked on or after May 28, 2025:
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Basic, Wanna Get Away Plus, and Anytime fares will incur fees for checked bags: $35 for the first checked bag and $45 for the second.
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Business Select fares will continue to receive two free checked bags.
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Rapid Rewards A-List Preferred members will receive their first and second checked bags for free.
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Rapid Rewards A-List members and Rapid Rewards Credit Cardmembers will receive their first checked bag for free.
This is a significant shift and something every traveler needs to be aware of when calculating the true cost of their Southwest flight.
Step 2: Deconstructing the Factors Influencing Southwest Ticket Prices
Southwest, like all airlines, employs dynamic pricing. This means ticket prices are not fixed but fluctuate constantly based on a multitude of factors. Understanding these can help you snag better deals.
Sub-heading: Demand and Availability
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The Golden Rule: The more popular a route or a specific flight, the higher the price. This is basic supply and demand. If a flight is nearly full, remaining seats will be more expensive.
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Peak Travel Times: Holidays, school breaks, major events, and even popular weekend travel times will naturally drive up prices. Conversely, mid-week flights (Tuesdays, Wednesdays, and Saturdays are often cited as potentially cheaper days to book) and off-peak seasons tend to offer lower fares.
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Booking in Advance: Generally, booking further in advance can secure lower fares, especially for Basic fares. However, Southwest does have sales, so it's a good idea to shop early and shop often.
Tip: The middle often holds the main point.![]()
Sub-heading: Route Popularity and Competition
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High-Traffic Routes: Routes between major cities or popular tourist destinations will often have a higher base price due to consistent demand.
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Competitive Landscape: If Southwest is the only airline serving a particular route or has limited competition, prices might be higher. Conversely, on routes with multiple airlines competing fiercely, Southwest might offer more aggressive pricing to remain competitive.
Sub-heading: Timing of Booking
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The Sweet Spot: While there's no magic formula, many travel experts suggest that the "sweet spot" for booking flights is often several weeks to a few months out for domestic travel. Booking too far in advance can sometimes mean missing out on sales, while booking last-minute can be very expensive.
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Sales and Promotions: Southwest frequently runs sales. Signing up for their email alerts and checking their "Flight Deals" page regularly can help you catch these limited-time offers. "Wanna Go Wednesdays" is a recurring promotion where new deals are often released.
Step 3: Unmasking Potential "Hidden" Costs (and How to Avoid Them!)
While Southwest is generally more transparent than some other airlines, there are still costs beyond the base fare you should be aware of.
Sub-heading: Baggage Fees (Post-May 28, 2025 Bookings)
As mentioned earlier, the biggest change is the introduction of checked bag fees for most fare types.
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Actionable Tip: If you're booking Basic, Wanna Get Away Plus, or Anytime fares, factor in the $35-$45 per bag, per direction cost into your total budget. Consider if packing lighter with just a carry-on and personal item (which remain free) is feasible, or if upgrading to Business Select or leveraging Rapid Rewards elite status/credit card benefits is worthwhile.
Sub-heading: EarlyBird Check-In
Southwest's open seating policy means boarding order matters. EarlyBird Check-In automatically checks you in 36 hours before your flight, giving you an earlier boarding position and a better chance at your preferred seat.
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Cost: This typically ranges from $15-$25 per one-way flight per person.
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Consideration: While not mandatory, it can be a significant cost if you're traveling with a group and want to sit together, or if you prefer aisle/window seats. Is it worth the extra expense for peace of mind and better seat selection? For some, absolutely. For others, a mad dash at the 24-hour mark for free check-in is sufficient.
Sub-heading: Upgraded Boarding
If you miss out on EarlyBird or want an even better boarding position, you can sometimes purchase an Upgraded Boarding at the gate on the day of your flight (positions A1-A15).
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Cost: $30-$50 per segment, depending on the itinerary.
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Consideration: This is for those who really want to be among the first to board, perhaps to secure overhead bin space or specific seats.
Sub-heading: In-Flight Purchases
While non-alcoholic beverages and snacks are complimentary, you'll pay extra for alcoholic drinks and Wi-Fi.
Tip: Read once for flow, once for detail.![]()
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Cost: Alcoholic drinks usually range from $7-$9. Wi-Fi typically costs $8 for the entire flight.
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Consideration: Factor these in if you plan on enjoying a beverage or staying connected.
Sub-heading: Pet Fees
Traveling with a furry friend in the cabin? Southwest charges a fee for pets.
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Cost: $125 per carrier for U.S. mainland flights, and $35 for interisland Hawaii flights (one-way).
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Consideration: A necessary expense if your pet is joining you in the cabin.
Step 4: Strategies for Saving Money on Southwest Airlines
Now that you know the ins and outs of Southwest's pricing, let's talk about how to make it less expensive for your wallet.
Sub-heading: Be Flexible with Dates and Times
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The Power of the Low Fare Calendar: Southwest's website has a fantastic "Low Fare Calendar" feature. Use it! It allows you to see the lowest fares available on each day for a month at a time, making it incredibly easy to spot cheaper travel days.
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Mid-Week vs. Weekend: As noted earlier, flying on Tuesdays, Wednesdays, and Saturdays often yields lower prices.
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Early Morning or Late Night Flights: These flights are often less popular and thus cheaper.
Sub-heading: Leverage the Rapid Rewards Program
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Earn Points: Sign up for a free Rapid Rewards account! You earn points on every flight, which can be redeemed for future travel. The higher the fare type you purchase, the more points you earn.
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Redeem Points Strategically: Southwest uses a "revenue-based" redemption system, meaning the number of points required for a flight is tied to its cash price. When fares are lower, fewer points are needed. This is why finding sales is crucial even when using points.
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Consider a Southwest Credit Card: Chase offers several Southwest Rapid Rewards credit cards. These cards come with generous sign-up bonuses (often enough for several free flights), annual anniversary points, and perks like early boarding or flight credits. Some even offer a free checked bag, which can offset the new fees!
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Companion Pass: This is the holy grail of Southwest travel. Earned by accumulating a certain number of qualifying points in a calendar year, it allows a designated companion to fly with you for virtually free (you only pay taxes and fees) on both paid and award flights. This can dramatically reduce your travel costs.
Sub-heading: Book Directly and Monitor Fares
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Southwest.com is Your Best Friend: Always book directly on Southwest's official website. Third-party sites might have hidden booking fees or service charges, and managing changes can be more complicated.
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Price Drop Protection: Southwest allows you to rebook your flight if the fare drops without a change fee. If you bought a Wanna Get Away, Wanna Get Away Plus, or Anytime fare and the price goes down, you can rebook and receive the difference as a flight credit. If you booked an Anytime fare, you may be eligible for a refund to your original form of payment. This is a huge advantage and worth checking frequently! Basic fares, however, cannot be changed without upgrading to a higher fare.
Sub-heading: Travel Light
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Maximize Carry-On: Since one carry-on and one personal item are still free (regardless of fare type), try to fit everything you need into these. This completely eliminates the new checked bag fees for Basic, Wanna Get Away Plus, and Anytime fares.
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Pack Smart: Learn space-saving packing techniques like rolling clothes to fit more into your bags.
Step 5: Comparing Southwest to Other Airlines
So, is Southwest really expensive compared to its competitors? The answer is nuanced and depends heavily on your travel style and needs.
Tip: Use the structure of the text to guide you.![]()
Sub-heading: Southwest vs. Ultra-Low-Cost Carriers (ULCCs)
Airlines like Spirit, Frontier, and Allegiant often advertise extremely low base fares. However, they charge for everything: carry-on bags, checked bags, seat selection, printing boarding passes, and even water on board.
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The Catch: By the time you add up all the fees, a ULCC flight can often become more expensive than a Southwest flight, especially if you need to check bags.
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Southwest's Advantage: Even with the new checked bag fees for some fares, Southwest still includes a carry-on and personal item for free, and has a more straightforward, predictable pricing model for other extras. Their no-change-fee policy is also a significant differentiator.
Sub-heading: Southwest vs. Legacy Carriers (e.g., Delta, American, United)
These airlines often have higher base fares, but they might include more amenities in their standard economy tickets, such as seat selection or a wider range of in-flight entertainment.
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The Trade-Off: Legacy carriers often charge for checked bags, and their change fees can be substantial (though many have reduced or eliminated them in recent years). Their loyalty programs can also be more complex.
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Southwest's Niche: Southwest excels for travelers who value flexibility, direct flights (they focus on point-to-point service rather than hub-and-spoke), and a more relaxed boarding process (for those who don't mind the open seating). If you value assigned seating, in-flight entertainment screens, or international connections, a legacy carrier might be a better fit, even if the base fare is higher.
In conclusion, "how expensive is Southwest Airlines" isn't a simple yes or no question. While some of their traditionally free perks are now tied to higher fare types or elite status, Southwest still offers a compelling value proposition, particularly for those who can be flexible with their travel dates, utilize the Rapid Rewards program, and pack efficiently. By understanding their fare structure and employing smart booking strategies, you can continue to enjoy affordable and flexible travel with Southwest Airlines.
10 Related FAQ Questions
How to find the cheapest flights on Southwest Airlines?
The best way to find the cheapest flights on Southwest is to use their "Low Fare Calendar" on their website, be flexible with your travel dates (aim for Tuesdays, Wednesdays, or Saturdays), and book well in advance of your travel date, while also keeping an eye out for their frequent sales and promotions.
How to avoid baggage fees on Southwest Airlines?
For flights booked on or after May 28, 2025, you can avoid checked baggage fees on Southwest by purchasing a Business Select fare, having Rapid Rewards A-List Preferred status (two free bags), Rapid Rewards A-List status (one free bag), or being a Southwest Rapid Rewards Credit Cardmember (one free bag). Otherwise, pack light and utilize your free carry-on and personal item allowance.
How to change a Southwest flight without paying a fee?
Southwest Airlines does not charge a flight change fee on most tickets. You will only pay the difference if the new flight's fare is higher than your original fare. Simply visit their website or mobile app, log in, select your flight, and choose new dates/times. Basic fares, however, require an upgrade to a higher fare to change.
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How to cancel a Southwest flight and get a refund?
If you booked an Anytime or Business Select fare, you can cancel your flight at least 10 minutes prior to departure and receive a refund to your original form of payment. For Basic and Wanna Get Away Plus fares, cancellations typically result in a flight credit for future use, which expires after a certain period (6 or 12 months for bookings on or after May 28, 2025).
How to earn Rapid Rewards points with Southwest?
You earn Rapid Rewards points by flying with Southwest (the number of points depends on the fare type and cost), making purchases with Southwest Rapid Rewards credit cards, or through various Rapid Rewards partners (e.g., hotels, car rentals).
How to use Rapid Rewards points for Southwest flights?
You can redeem Rapid Rewards points directly on Southwest.com when searching for flights. The number of points required is tied to the cash price of the ticket, so when cash fares are lower, fewer points are needed for redemption.
How to get Southwest A-List status?
To achieve A-List status, you need to fly 20 qualifying one-way flights or earn 35,000 tier qualifying points in one calendar year. A-List Preferred requires 40 qualifying one-way flights or 70,000 tier qualifying points.
How to get the Southwest Companion Pass?
The Companion Pass is earned by accumulating 135,000 qualifying points in a calendar year. These points can be earned through flying, Southwest Rapid Rewards credit card sign-up bonuses and spending, and partner activities.
How to check in for a Southwest flight?
You can check in for your Southwest flight 24 hours before departure via their website or mobile app. Checking in as early as possible after the 24-hour window opens is crucial for securing a better boarding position.
How to get a better boarding position on Southwest?
You can improve your boarding position by checking in exactly 24 hours before your flight, purchasing EarlyBird Check-In, or buying an Upgraded Boarding at the gate on the day of travel (if available). Business Select fares automatically receive priority boarding.