Losing your Kroger card can feel like losing out on valuable savings and rewards. But don't worry, getting a new one is a straightforward process! Whether your card is lost, damaged, or you're a new shopper looking to join the Kroger family, this comprehensive guide will walk you through every step. Let's get you back to earning those sweet fuel points and digital coupons!
How Do I Get a New Kroger Card? Your Ultimate Step-by-Step Guide
| How Do I Get A New Kroger Card |
Step 1: Let's figure out what kind of new card you need!
Before we dive into the "how," let's consider your situation. Are you a new Kroger shopper eager to start saving, or are you a loyal customer who's misplaced their existing card? The process is slightly different for each.
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Scenario A: You're brand new to Kroger! You've heard about the amazing deals and fuel points, and you're ready to jump in. Welcome to the savings club!
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Scenario B: You had a Kroger card, but it's gone missing or is damaged. Don't fret! Your loyalty points and digital coupons are likely still tied to your account. We just need to get you a new physical card or link your existing account to a new digital one.
Step 2: Choosing Your Path to a New Kroger Card
Kroger offers a few convenient ways to get your new card, catering to different preferences.
Option A: In-Store – The Quickest Way to Get a Physical Card
This is often the fastest and easiest method, especially if you want a physical card right away.
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Head to Your Local Kroger Store: Find the customer service desk. It's usually located near the front of the store.
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Speak with a Customer Service Representative: Inform them that you need a new Kroger card.
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Provide Your Information:
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For new shoppers: They will ask for your name, address, phone number, and email address. This information will be used to create your new Kroger Plus account.
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For existing shoppers: Provide your phone number or the email address associated with your existing Kroger account. This allows them to look up your current account and link a new card to it, ensuring you don't lose any accumulated points or rewards. They can even retrieve your existing Kroger Plus card number if you don't know it!
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Receive Your New Card: The representative will typically be able to provide you with a new physical Kroger Plus card on the spot. It will have a new number, but rest assured, your existing information will be combined.
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Option B: Online – For Digital Convenience
If you prefer to manage things digitally or don't need a physical card immediately, the Kroger website is a great resource.
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Visit the Kroger Website: Go to
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Navigate to the Account Section: Look for "Sign In" or "Create an Account" usually found in the top right corner.
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Create or Access Your Digital Account:
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If you're a new shopper: Click on "Create an Account." You'll be prompted to enter your email address, create a password, enter your zip code, select your favorite store, and agree to the terms and conditions. You'll then receive an email to activate your account. During this process, you can obtain a digital Kroger Plus Card instantly. You can also create an Alternate ID (Alt ID), which is typically your 10-digit phone number, for in-store use without a physical card.
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If you're an existing shopper (and need a new physical card linked): Sign in to your existing account. Once logged in, you can often manage your card information. While the website might not allow you to directly "change" your card number, you can register a new physical card to your existing account. If you've picked up a temporary card in-store, this is where you'd link it.
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Link or Manage Your Card (if applicable): Explore the "My Account" or "Wallet" sections to see options for adding or linking a new card. If you have a new physical card you obtained separately, you can often add its number to your digital profile.
Option C: Over the Phone – For Personalized Assistance
If you prefer to speak with someone directly, or if you're having trouble with the online process, calling customer service is a viable option.
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Locate the Customer Service Number: The general Kroger customer service number is 1-800-576-4377 (1-800-KRO-GERS).
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Explain Your Need: Clearly state that you need a new Kroger card, whether it's because you're a new customer or need a replacement.
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Provide Account Information: Be ready to provide your personal details, such as your name, address, phone number, and email address, to help the representative locate or create your account.
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Follow Instructions: The representative will guide you through the process, which may involve sending you a new card by mail or providing you with details on how to activate a digital card.
Step 3: Activating and Using Your New Kroger Card
Once you have your new card, or have created your digital account, there are a few important steps to ensure you're getting all your benefits.
For Physical Cards:
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Activation (if required): Some physical cards may require activation before use. Check the instructions that come with your new card. This might involve calling a number or activating it online.
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Swipe or Scan: Present your new physical card at checkout to ensure all your purchases count towards your rewards.
For Digital Cards/Accounts:
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Download the Kroger App: If you haven't already, download the Kroger app to your smartphone. It's available on both iOS and Android.
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Sign In: Log in to the app using your digital account credentials.
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Access Your Digital Card: Within the app, you'll typically find a "Kroger Pay" or "Wallet" section where your digital card barcode is displayed.
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Scan at Checkout: At the register, simply open the app, go to your digital card, and have the cashier scan the barcode. Many stores also allow you to enter your phone number (your Alt ID) at the keypad.
Benefits of Linking or Creating Your Account:
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Fuel Points: Every dollar you spend (with some exclusions) earns you fuel points, which can be redeemed for discounts at Kroger Fuel Centers or participating Shell stations.
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Digital Coupons: Access and "clip" hundreds of digital coupons directly to your account through the app or website, which automatically apply at checkout.
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Personalized Offers: Receive special discounts and promotions tailored to your shopping habits.
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Shopping List: Create and manage your shopping list within the app, making your trips more efficient.
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Prescription Management: If you use the Kroger pharmacy, you can manage your prescriptions through your digital account.
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Order Online: Easily place pickup or delivery orders directly from the app or website.
Step 4: Maintaining Your Kroger Card Information
It's a good idea to keep your Kroger account information updated to avoid any future issues.
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Keep Your Information Current: If your address, phone number, or email changes, update your profile on the Kroger website or app.
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Protect Your Card Number/Alt ID: Treat your card number or Alt ID like sensitive information.
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Monitor Your Rewards: Regularly check your fuel points and digital coupons to maximize your savings.
10 Related FAQ Questions
How to check my Kroger Plus card balance?
You don't typically "load" money onto a standard Kroger Plus card; it's a loyalty program for discounts and points. To check your fuel points or coupon savings, log into your Kroger digital account online or via the Kroger app.
How to link a new Kroger card to my existing account?
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You can link a new physical card to your existing account by visiting the customer service desk at a Kroger store or by logging into your Kroger digital account online and navigating to the "My Account" or "Wallet" section to add the new card number.
How to use my Kroger card for online shopping?
When shopping online at Kroger.com or through the Kroger app, simply ensure you are logged into your digital account. Your Kroger Plus card benefits (digital coupons, fuel points) are automatically applied to your online orders.
How to retrieve my Kroger Plus card number if I lost it?
You can retrieve your Kroger Plus card number by calling Kroger Customer Service at 1-800-576-4377 or by visiting the customer service desk at your local Kroger store and providing your phone number or email address associated with the account.
How to get a digital Kroger card without a physical one?
You can create a digital Kroger card and an Alternate ID (typically your phone number) instantly by creating an account on the Kroger website (
How to add my phone number as my Kroger Alt ID?
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When you create a digital account online, you'll have the option to create a 10-digit Alt ID, and many customers choose to use their mobile phone number for this purpose.
How to get fuel points with my Kroger card?
You earn fuel points automatically when you use your Kroger Plus card (physical or digital) at checkout for eligible purchases at Kroger Family of Companies stores. $1 spent typically equals 1 fuel point.
How to redeem digital coupons with my Kroger card?
Log into your Kroger digital account (on the website or app), browse and "clip" the digital coupons you want. They will then automatically apply when you use your Kroger Plus card (or Alt ID) at checkout in-store or for online orders.
How to replace a damaged Kroger card?
Visit the customer service desk at any Kroger store. They can look up your existing account using your phone number or email and issue you a new physical card, linking it to your current rewards and history.
How to contact Kroger customer service for card issues?
You can contact Kroger Customer Service by calling 1-800-576-4377. Their call center hours are generally Monday-Friday 7 a.m. – Midnight EST and Saturday-Sunday 7 a.m. – 9:30 p.m. EST.